The Art Of Looking Sideways

In Books and Magazines on January 11, 2009 at 10:39 am

Art of looking sideways


Art of looking sideways

The Art of Looking Sideways by the great Alan Fletcher is the ultimate guide to visual awareness. A collection of assorted visual and verbal content that entertains and inspires all those who enjoy the interplay between word and image and who relish the odd and the unexpected. In the author’s own words, the book is “a journey without a destination.”

What the book is about explained by Alan Fletcher here.

Whenever you get stuck or run out of ideas looking through it helps you to get some fresh ideas by looking and thinking outside the box and to put a new perspective on design problems or to see them from a different angle.


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